6 Tips to Create Engaging Instagram Stories Using GIFs

Everybody loves a good story. That’s why Stories is the most popular feature of Instagram, growing exponentially in the last year. More companies are turning to Instagram to spread their brand via short, visually engaging and interesting messages tailored to our ever shrinking attention span. However, the platform’s popularity makes it harder every day to stand out among the millions of posts, videos and stories. 

You are probably already adding GIFs to your Instagram Stories, but are you maximizing their potential? 

By using GIFs in your Instagram Stories you can:

  • Draw attention to your content
  • Stand out among competitors
  • Engage your community of followers
  • Empower your brand message. 

Ready to up your Instagram game?  Here are a few creative uses for GIFs in stories:

When to Use Stories?

Unlike a regular Instagram post, a Story disappears after 24 hrs and doesn’t show in the Instagram feed. This allows you to post quick messages to your followers without overloading them with content. 

You can use Stories to update on promotions, create polls, share interesting tips and facts, connect with your followers with short videos. The Stories have a more informal format so you don’t need a professional videographer, your phone camera is perfectly fine. It is really simple, here’s how to do it:

  1.  Access the IG Stories camera by clicking the camera icon in the top left corner of your Instagram screen.
  2. See that white circle at the bottom of the screen? Tap on it to take a picture OR press and hold to record video.
  3. Alternatively, you can add media from your gallery by swiping up 
Instagram story phone gallery

  1. Have fun by selecting a format – you can go Live for example, or Hands-free. You can learn more by watching this short Hootsuite tutorial
Instagram Story Texture

Add a GIF to an Instagram Story

Adding a GIF to an Instagram Story doesn’t take more than a few quick steps. When creating your story, you’ll see an option to add GIFs at the right of the screen. Tap on it and you’ll have access to libraries with thousands of GIFs powered by GIPHY to choose from.  

Add GIF to an Instagram Story

How to Use GIFs to Drive Engagement?

The integration with GIPHY you can choose from a library of fun flashing animations to capture your followers attention. Adding curated GIFs consistently can help you connect with your followers and build your brand. Here are a few tips to do it right: 

#1 – Use GIFs as a CTA

You can add a GIF to direct your followers to learn more, access your site or your blog.  Adding GIFs with call-to-action keywords can direct them to the link to purchase or learn more about your company.   

Use GIF as CTA on Instagram story

#2 – Add GIFs to a Video

You can “pin” a GIF to an Instagram Story video so it will pop pup in the right moment to make your story more interesting.However, inserting a GIF to a video can be tricky, since you need to find the right moment in the video to do it. 

Instagram lets you choose when you want the GIF to appear and where. To do that, press down until you find the perfect place in the video. You can give a little kick to your video to entertain your viewers: 

ADD Gifs to an Instagram story video

#3- Highlight Your Text With GIFs Effects

You can draw the attention of your followers to a simple text message by adding GIF effects. This will help your message stand out among the other stories.

Highlight Your Text With GIFs Effects on Instagram Story

But relying only on text can be a little plain. Combining a highlighted text, with a call to action and some sparkle makes it a winner story such as this of sugarholicgirl!

Instagram story mentions

4. Add a Touch to a Photo

Give a little something to a picture by adding a GIF. The animation can complement your content while reinforcing the message of the picture. A picture with an animation is a great way to grab your followers attention before they sweep left. It  is also easier for your followers to remember the content if it has a sticker comment or funny animation. 

Add a touch on Instagram story

  1. Level Up Your Selfies Game

Selfies are the bread and butter of any Instagram influencer (like my cool dog, Abby). But when you add a cute GIF to your selfie, the story comes alive as funny and engaging. 

Dog Instagram story GIF

6. Create Your Own GIFs 

You can choose your perfect GIF from an array of libraries, but you also can create your own GIFs in GIPHY. That way you can create branded GIFs that will empower your brand consistency across channels. 

To use your new created GIFs on Instagram, you verify your Giphy account and upload your brand new GIFs. Remember to choose a transparent background, and that’s it!. Your GIFs will appear in the Instagram search engine under your account name. 

You can use your unique GIF then to create brand awareness, and even more important, your followers can use them to create stories that will promote your brand. 

What’s Next? 

Now that you are ready to harness the power of the GIFs, the next step is to start posting stories and building your brand. To increase your engagement rate you need to post quality content often. Automatically scheduling your posts can ensure you post at the right time for maximum engagement.  At Uniclix, our social media expert developers ensure you can make the most of your social media channels. 

Uniclix app is a social media management app that lets you schedule your posts, suggesting the best time of the day. The app also automates content curation according to your audience preferences, so you don’t have to spend hours searching for that exact piece.  even suggest the best keywords and hashtags to use it. If you want to optimize the potential of your social media marketing, contact us, we can help. 

Always Up-To-Date Guide to Instagram Dimensions for 2020
The Best Instagram Image Size to Use in 2020 – The Definitive Guide by Uniclix
Tips for Hosting a Successful Instagram Stories

389 comments
  1. I blog often and I truly thank you for your content. This article has truly peaked my interest.
    I am going to take a note of your website and keep checking for new details about once a week.
    I opted in for your RSS feed as well.

  2. you are in point of fact a excellent webmaster.
    The web site loading pace is incredible. It kind of feels that
    you’re doing any distinctive trick. Also, The contents
    are masterpiece. you’ve performed a excellent task in this topic!

  3. I like the valuable info you provide in your articles. I will bookmark your weblog and check again here frequently.
    I’m quite certain I will learn many new stuff right here!
    Best of luck for the next!

  4. Everything is very open with a clear clarification of the challenges.
    It was definitely informative. Your website is useful. Many thanks for sharing!

  5. Thanks a bunch for sharing this with all of us you really recognise what you’re speaking approximately!
    Bookmarked. Please also seek advice from my website =).
    We can have a hyperlink alternate arrangement
    between us

  6. You really make it seem so easy with your presentation but I find this topic to be really something which I think I would
    never understand. It seems too complicated and extremely broad for me.
    I’m looking forward for your next post, I will try to get the hang of it!

  7. Thanks for your marvelous posting! I seriously enjoyed reading it, you can be a great author.I will make sure to bookmark your
    blog and will come back down the road. I want to encourage
    continue your great writing, have a nice weekend!
    ps4 games allenferguson ps4 games

  8. Excellent pieces. Keep posting such kind of
    info on your site. Im really impressed by your
    site.
    Hey there, You’ve performed a great job. I will
    certainly digg it and in my opinion recommend to my friends.
    I am sure they will be benefited from this website.

  9. We are a gaggle of volunteers and opening a brand new scheme in our community.
    Your web site provided us with valuable information to work on. You’ve
    performed a formidable activity and our whole community
    shall be grateful to you.

  10. Normally I don’t read article on blogs, but I wish to say that this write-up very compelled
    me to take a look at and do it! Your writing style has
    been amazed me. Thanks, quite great article.

  11. Having read this I thought it was really informative.
    I appreciate you finding the time and energy to
    put this short article together. I once again find myself
    personally spending a lot of time both reading and commenting.
    But so what, it was still worth it!

  12. I don’t know if it’s just me or if everybody else encountering problems with your website.
    It looks like some of the text within your posts are running off the screen. Can somebody else please provide feedback and let me know if this is
    happening to them as well? This might be a problem with my web browser because I’ve had this happen before.
    Thanks

  13. You actually make it seem so easy with your presentation but I find this matter to be actually
    something which I think I would never understand. It seems too complicated and very
    broad for me. I am looking forward for your next post, I’ll try to get
    the hang of it! 0mniartist asmr

  14. Thank you for the good writeup. It in fact was
    a amusement account it. Look advanced to far
    added agreeable from you! By the way, how could we communicate?

  15. Hi, Neat post. There’s an issue with your website in internet explorer, may test
    this? IE nonetheless is the marketplace leader and a good part
    of other people will leave out your great writing because of
    this problem.

  16. Fantastic blog! Do you have any helpful hints for aspiring writers?
    I’m hoping to start my own site soon but I’m a little lost on everything.
    Would you propose starting with a free platform like WordPress
    or go for a paid option? There are so many options out there that I’m totally confused
    .. Any ideas? Many thanks!

  17. I truly love your site.. Excellent colors & theme.
    Did you create this amazing site yourself? Please reply back as I’m trying to create my own personal
    blog and want to learn where you got this from or what the theme is called.
    Appreciate it!

  18. I absolutely love your blog.. Pleasant colors & theme. Did you create this website yourself? Please reply back as I’m looking to create my very own site and would like to know where you got this from or just what the theme is named. Many thanks!

  19. I’m not that much of a online reader to be honest but your blogs really nice,
    keep it up! I’ll go ahead and bookmark your site to come back later.
    Many thanks

  20. Ahaa, its fastidious dialogue about this post at this place at
    this weblog, I have read all that, so now me also commenting here.

  21. With havin so much content and articles do you ever run into any problems of plagorism or copyright violation? My blog has a lot of exclusive content I’ve either created myself or outsourced but it
    appears a lot of it is popping it up all over the web without my authorization. Do you know any
    techniques to help protect against content from being stolen? I’d truly appreciate it.

  22. What’s up, I would like to subscribe for this web site to
    get newest updates, thus where can i do it please help out.

  23. Usually I don’t learn post on blogs, but I wish to say that this write-up
    very compelled me to try and do it! Your writing style has been amazed me.
    Thank you, quite great post.

  24. scoliosis
    It’s the best time to make a few plans for the longer term and it is time to be happy.
    I have read this post and if I may just I want to
    suggest you few fascinating issues or tips. Perhaps you can write next articles referring to this article.
    I wish to learn even more things about it! scoliosis

  25. scoliosis
    I absolutely love your website.. Excellent colors &
    theme. Did you create this web site yourself? Please reply back
    as I’m planning to create my own site and would love to learn where you got this from or exactly what the theme is named.

    Thank you! scoliosis

  26. Hi there just wanted to give you a quick heads up. The text in your content seem to be running off the screen in Chrome. I’m not sure if this is a format issue or something to do with browser compatibility but I figured I’d post to let you know. The style and design look great though! Hope you get the issue solved soon. Cheers

  27. scoliosis
    hi!,I like your writing very so much! share we communicate extra approximately your article on AOL?
    I require an expert in this space to resolve
    my problem. May be that is you! Having a look forward
    to peer you. scoliosis

  28. An impressive share! I’ve just forwarded this onto a colleague who had been conducting
    a little research on this. And he in fact bought me lunch
    simply because I found it for him… lol. So let me
    reword this…. Thank YOU for the meal!! But
    yeah, thanx for spending time to talk about this issue here on your blog.

  29. Hey there this is kind of of off topic but I was wondering if blogs use WYSIWYG editors or if you have to manually code with HTML.
    I’m starting a blog soon but have no coding experience so
    I wanted to get advice from someone with experience.

    Any help would be greatly appreciated!

  30. I loved as much as you will receive carried out right here.
    The sketch is attractive, your authored material stylish.
    nonetheless, you command get bought an edginess over that you wish be delivering the following.
    unwell unquestionably come further formerly again as exactly the same nearly a lot often inside case you shield this hike.

  31. I blog frequently and I genuinely thank you for your content.
    The article has really peaked my interest. I’m going to bookmark
    your blog and keep checking for new information about once
    a week. I opted in for your Feed too.

  32. I’ve been exploring for a little for any high-quality articles or blog posts in this sort
    of house . Exploring in Yahoo I finally stumbled upon this site.

    Studying this information So i’m happy to exhibit that I
    have a very good uncanny feeling I came upon just what I needed.

    I so much certainly will make certain to do not forget this website and give it a glance on a continuing basis.

  33. Oh my goodness! Incredible article dude! Many thanks, However I am encountering difficulties with your RSS. I donít know the reason why I am unable to subscribe to it. Is there anybody else having the same RSS issues? Anyone who knows the answer will you kindly respond? Thanx!!

  34. Hi. Interesting material! I’m really appreciate it. It will be great if you’ll read my first article on AP!) sexgifs

  35. If you are going for most excellent contents like
    myself, only pay a quick visit this site all the time
    for the reason that it gives quality contents, thanks

  36. I am now not certain where you are getting your info, but good topic. I needs to spend a while finding out more or working out more. Thanks for fantastic information I was searching for this information for my mission.

  37. Hello, this weekend is fastidious in favor of me, for the
    reason that this point in time i am reading this impressive
    informative piece of writing here at my residence.

  38. After I initially left a comment I appear to have clicked the -Notify
    me when new comments are added- checkbox and now every time a comment is added
    I recieve 4 emails with the same comment. Perhaps there is
    an easy method you can remove me from that service? Thank you!

  39. It is in reality a great and useful piece of information. I’m satisfied
    that you simply shared this useful information with us.
    Please keep us informed like this. Thank you for sharing.

  40. This design is wicked! You most certainly know how to keep a reader amused.
    Between your wit and your videos, I was almost moved to start my own blog (well,
    almost…HaHa!) Wonderful job. I really loved what
    you had to say, and more than that, how you presented it.
    Too cool!

  41. Write more, thats all I have to say. Literally, it seems as though you relied on the video
    to make your point. You obviously know what youre talking about, why waste
    your intelligence on just posting videos to your weblog when you could
    be giving us something enlightening to read?

  42. Aloha! Interesting material! I’m really enjoy this. It will be great if you’ll read my first article on mycollegeessaywriter.com)

  43. then gripped and squeezed as before but then he started pumping and shaking his dick back and forth . “Aakkkhh … ssshh” Om Andi squirmed with pleasure.

  44. sshh…Din…keep it up, yaahh… ohh… ssshh”, he moaned in pleasure. Dini looked at Andi’s uncle with a smile and started rubbing back and forth

  45. Ah, not really.” He answered while blinking his left eye and smiling sweetly. “OK, I’ll clean up first!”, I said as I stepped back to my cubicle.

  46. I simply wanted to say thanks all over again. I’m not certain the things that I would’ve accomplished without the techniques discussed by you on such area. It has been a traumatic dilemma in my position, nevertheless considering this well-written strategy you managed it forced me to weep over contentment. I will be happy for your help as well as believe you recognize what an amazing job you are accomplishing instructing people today via your websites. Most likely you’ve never encountered any of us.

  47. I did feel irritated, because everyone was adamant about their respective stances and opinions. Sometimes BEM is just like in Senayan. I go home using my favorite old motorbike.

  48. An interesting dialogue is value comment. I think that it’s best to write more on this matter, it won’t be a taboo topic however generally individuals are not sufficient to talk on such topics. To the next. Cheers

  49. We kept telling stories and I kept attacking so that my goals would be achieved. “Madam, why didn’t you marry again? Isn’t it beautiful?” “No, I don’t feel the taste yet.

  50. And I had time to see Ms. Yuni several times looking at my crotch. Actually, the size of my trunk is not that long, only the average Indonesian, but the diameter is quite large, about 5 cm.

  51. He fell on my chest. And what’s even more miraculous is Ms. Yuni’s lips when they landed on mine. “Sorry den, Ms. slipped her hand.” Her face was bright red.

  52. But Yuni’s mother is worse. Her pants were wet from the friction I gave, making me even more excited to attack Ms. Yuni. It didn’t take long for Ms. Yuni’s clothes to be thrown out of nowhere.

  53. Even the clear liquid has come out of the tip of my penis, it has even penetrated to the point where the boxer shorts I’m wearing come out.

  54. Pretty portion of content. I just stumbled upon your website and in accession capital to claim that I get actually loved account your weblog posts. Anyway I will be subscribing for your feeds and even I fulfillment you access consistently quickly.|

  55. Wonderful article! That is the kind of info that are meant to be shared across the web.

    Disgrace on the seek engines for no longer positioning
    this put up upper! Come on over and talk over with my website .
    Thank you =)

  56. It’s actually a cool and helpful piece of info. I am glad that you just shared this useful information with us. Please keep us informed like this. Thanks for sharing.|

  57. And of course it feels the same, Ms. Yuni. Even the clear liquid has come out of the tip of my penis, it has even penetrated to the point where the boxer shorts I’m wearing come out.

  58. But Yuni’s mother is worse. Her pants were wet from the friction I gave, making me even more excited to attack Ms. Yuni. It didn’t take long for Ms. Yuni’s clothes to be thrown out of nowhere.

  59. My squeeze is getting stronger, Ms. Yuni is giggling and moaning uncontrollably, only the words “ahhh.. sssshhh… and keep going” that I heard from earlier. It’s very delicious. Squeezing while sucking big milk like this.

  60. Hey I know this is off topic but I was wondering if you knew of any widgets I could add to my blog that automatically tweet my newest twitter updates. I’ve been looking for a plug-in like this for quite some time and was hoping maybe you would have some experience with something like this. Please let me know if you run into anything. I truly enjoy reading your blog and I look forward to your new updates.|

  61. Pero, “por fortuna, hay cada vez mбs gente exponiendo sus casos en la consulta, porque los reconocen como normales y comunes”, defiende Garcнa Cruz. Tienen el colesterol elevado. Si tiene una visión negativa de sí mismo y de sus capacidades, se va a colorear su experiencia y sus acciones a diario. También se incluye una evaluación psicosocial: para determinar posibles factores psicosociales relacionados con la Disfunción Eréctil que puedan requerir consulta o tratamiento psicológico.

Leave a Reply

Your email address will not be published. Required fields are marked *

Protected with IP Blacklist CloudIP Blacklist Cloud

You May Also Like