Always Up-To-Date Guide to Instagram Dimensions for 2021

By far, one of the most popular apps today, in terms of the sheer number of global users, is Instagram. Instagram, Insta, ‘gram, or whatever the cool kids these days are calling it, it simply means that more and more people are using it around the world. 

Users are flocking to Instagram for a number of reasons, but it really comes down to the images. As an image-focused platform, Instagram does an excellent job of letting its users tell their stories in the form of images and videos. Whether users are using Instagram to document their daily lives or the best of their travels, the main mode of communication is through graphics. 

In the last few years, companies have taken notice of the impact of Instagram on the daily lives of its users and have jumped on board. Brands have realized that a large segment of their audience is on Instagram and they have created and regularly used their Instagram account as a way of connecting with their audience. It’s also given them a great opportunity to target their advertising to new customers as well.

As one of the largest social platforms in the world today, everyone, especially companies, needs to know the proper Instagram image dimensions. But before we delve into Instagram image size, it’s really important to get a sense as to how big Instagram really is. For any company, knowing image dimensions is incredibly important because you will want to represent your brand as best as possible to hundreds of millions of Instagram users. 

Table of Contents

Important Instagram Statistics

Perhaps, the most attractive part about using Instagram is that you really can be of any age to use it. Statistics show that 37% of American adults use Instagram every day, including 23% of people between the ages of 50 and 64. What this data shows is that Instagram is simply not just for the younger generation and that adults of all ages are just as keen as younger people to use Instagram. With this kind of popularity, you can only imagine how immensely popular it is with younger audiences.

Since Instagram’s inception back in 2010, it has grown into a highly downloaded app among users. It ranks #2 on the Apple Store and #10 on Google Play in terms of the number of downloads. With these kinds of staggering download numbers, it’s no wonder why many more people are joining Instagram by the day, including companies. No longer are companies simply relying on Google and Facebook ads, when Instagram has become another viable option for businesses to sell their services and products to customers.

What’s even more impressive than its download numbers is the large number of people who at least open up and check the app on a daily basis. Over 60% of people who have Instagram downloaded onto their phones are checking it once per day. With this much daily activity from users, it’s no wonder that brands are following them onto Instagram.

Today, there are nearly 30 million brand accounts on Instagram and when you look at it on a more granular level, of the top 100 brands in the world, over 90% of them have an active Instagram account. With over 80% of all Instagram users following at least one brand on Instagram and over 200 million users visiting a brand’s Instagram page daily, it really becomes a no-brainer for any company or brand to create their own Instagram page.

Instagram Image Size (Portrait)

When considering Instagram image dimensions, there are a couple of things to consider with the most important being that they can accommodate different image styles. What we mean by this is that you can post either a portrait or a landscape image on Instagram but it’s important to get the dimensions right!

When posting a portrait image, the biggest thing to know is that you really can’t post any portrait image. For example, when you view an Instagram Story, you’ll notice that the fstyle is in portrait mode, however, even though it is a portrait style, the dimensions are different than when you’re posting a regular Instagram post.

For now, we’ll focus on the image dimensions of a regular Instagram post, with the Instagram Story dimensions coming later on. As we mentioned, you can easily post a portrait-style image to Instagram. Here are the dimensions you’ll want to pay close attention to:

Acceptable and Recommended: 1080 x 1350 (width x height)

4:5 1080 x 1350 Instagram portrait picture size

As you can tell by the dimensions, the height is bigger than the width dimensions, as is common in all portrait images. However, it’s important to point out that a classic portrait mode image will have an aspect ratio of 1 to roughly 1.8, but in this case, the aspect ratio is only 1 to 1.25. What this means is that if you were to take 1 pixel of the image’s width, you should get 1.25 pixels in height.

Instagram Image Size (Landscape)

Probably the more common of the two types of images users generally tend to post on Instagram are images that are landscape. Even though a landscape style of image is more frequently used on Instagram, a number of people believe that portrait style images might offer better visibility as it gives you a much larger surface area to display your graphic.

As the debate rages on, we’ll provide you with the Instagram image size and you can decide which style of image works best for your Instagram. 

Acceptable and Recommended: 1080 x 608 (width x height)

Instagram image size landscape 1080 x 608

While these dimensions are the acceptable and recommended ones, we should also note that maintaining an aspect ratio of 1.8 to 1 that is either at these dimensions or greater is the best way to go when posting a landscape style image to your Instagram.

No matter if you’re looking to post a portrait or landscape style image to your Instagram, why not do it with one of the best up-and-coming social media platforms on the market? With Uniclix, you’ll easily be able to schedule out your portrait and landscape images on Instagram. What’s even better is that you can even preview what your post will look like. This will help you figure out if the dimensions of your image are correct and it is just a great way to know what to expect your post to look like before hitting the publish button.

If you’re a particular brand that leverages Instagram to engage with your followers, using Uniclix is a great way to schedule out a whole month’s worth of content at a time. Doing all the scheduling at once using Uniclix is a great way to save precious time that you can devote elsewhere. Perhaps, the best thing about using Uniclix is that there is no up-front commitment you need to make. You can give it a try for the first 2 weeks and see what it’s all about before committing to making it your go-to social media scheduling platform. If this is something you’re interested in, sign up for your free 14-day trial here.

Instagram Image Size (Square)

Finally, the last type of image you can post is that of a square image. As a square suggests, this image is equal in terms of its width and length.

Acceptable and Recommended: 1080 x 1080

Instagram image size square 1:1 1080 x 1080

A friendly tip to note is that with all of the Instagram image sizes we have noted above (portrait, landscape, and square), just note that the acceptable and recommended width will always be 1080 pixels.

Instagram Image Size (Profile Picture)

Most likely the least glamorous photo on Instagram is your profile picture but it’s also an important one because it’s by this image users will be able to know and recognize who you are.

To find your profile picture, simply navigate to your own Instagram page that displays all of your images as well as your followers and following numbers. To the left of these numbers is where you’ll find your profile picture. Note, that your profile picture will always be displayed as a circle rather than a square or rectangle like the other images on Instagram.

Acceptable: 110 x 110
Recommended: 1080 x 1080

While 110 x 110 may be an acceptable dimension, since Instagram is a very graphics-heavy platform, it’s advised to use an image that is much higher in resolution so that your followers can clearly see the image. 

Instagram Stories Size

Instagram Stories is one of the most popular features of Instagram and to view them, simply click on any account’s profile picture that has a colorful rim around it. This means that they have an active story and you can view it by simply clicking on it.

When creating an Instagram Story, the most important part is that it will always display in portrait mode because of the sheer number of people that use Instagram on their mobile phones. Thus, here are the dimensions of Instagram Stories.

Acceptable and Recommended: 1080 x 1920 (width x height)

Instagram stories size 1080 x 1920

This dimension also applies for the Instagram Live feature which is just an extension of the Instagram Stories feature. With these dimensions, when you view an Instagram Story on your mobile phone, you will notice that it usually takes up the entire screen space.

You can post images to your Instagram Story as well, including images that are landscape style. If this is the case, your landscape image will only take up the middle portion of the screen and it won’t take up the entire screen space because it is wider, rather than taller.

Instagram Video Size

Much like posting regular images, when you post a video to your Instagram that is not in Instagram Stories, it can support a portrait, landscape, and square aspect ratios and these dimensions are essentially the same as the image dimensions mentioned above. To summarize, here are the Instagram video dimensions.

Portrait: 1080 x 1350
Landscape: 1080 x 608
Square: 1080 x 1080

Instagram TV Video Size

A new feature to Instagram that further adds to the visual storytelling of its platform is Instagram TV or IGTV as it’s known. IGTV is simply a way for users to publish a video that is longer than Instagram’s policy of one minute for posts. This section often can be found on your personal Instagram page under where your followers and following numbers are displayed.

IGTV sizes can be shown in either portrait, landscape, or square mode and it has the following dimensions:

Portrait: 1080 x 1920
Landscape: 1920 x 1080
Square: 1080 x 1080

When viewing IGTV in landscape mode, you’ll have to flip your mobile phone so that you’re viewing the video in landscape mode as the video itself will take up the entire screen.

Last Word

Posting images to Instagram can be an easy thing to do that can be even easier when you know the sizes of the images. Thankfully, posting your Instagram images through an application like Uniclix makes it tremendously easy for you. Using this social media planning tool, you can take all of the posts you want to publish for the month and schedule it all out at once! You’ll also be able to preview the posts before you publish them so that you can have peace of mind in knowing that there won’t be any errors in your post.

To get started with Uniclix, give their two-week trial period a shot. There’s no commitment to join a membership plan but after two weeks, it might be hard for you to not have a handy social media scheduling tool to help post all of your Instagram images.

Table of Instagram Image Size


AcceptableRecommended
Instagram Image & Video Size (Portrait)1080 x 13501080 x 1350
Instagram Image & Video Size (Landscape)1080 x 6081080 x 608
Instagram Image & Video Size (Square)1080 x 10801080 x 1080
Instagram Image Size (Profile Picture)110 x 1101080 x 1080
Instagram Stories & Live Size1080 x 19201080 x 1920
Instagram TV Size (Portrait)1080 x 19201080 x 1920
Instagram TV Size (Landscape)1920 x 1080 1920 x 1080

280 comments
  1. Hey there, I think your blog might be having browser compatibility issues.
    When I look at your blog site in Ie, it looks fine but when opening in Internet Explorer, it has some
    overlapping. I just wanted to give you a quick heads up!

    Other then that, excellent blog! asmr 0mniartist

  2. I’m not sure why but this weblog is loading extremely slow for me.

    Is anyone else having this issue or is it a issue on my end?
    I’ll check back later on and see if the problem still exists.
    asmr 0mniartist

  3. It’s hard to come by educated people about this topic, but you seem like you know what you’re talking about!

    Thanks 0mniartist asmr

  4. I just like the helpful information you supply in your
    articles. I’ll bookmark your weblog and test once more right here regularly.
    I’m reasonably certain I’ll learn many new
    stuff right right here! Best of luck for the following!
    asmr 0mniartist

  5. constantly i used to read smaller articles or reviews which also clear their
    motive, and that is also happening with this article which I am reading at this place.

  6. I just couldn’t leave your website prior to suggesting that
    I actually loved the usual information an individual provide on your visitors?
    Is going to be again often to investigate cross-check new posts

  7. Interesting blog! Is your theme custom made or did you download it from somewhere?

    A theme like yours with a few simple tweeks would really
    make my blog stand out. Please let me know where you got your design. Thanks
    a lot

  8. Hi there! Someone in my Myspace group shared this site with
    us so I came to check it out. I’m definitely enjoying the information.
    I’m book-marking and will be tweeting this to my followers!

    Great blog and terrific design.

  9. Hey, you used to write magnificent, but the last few posts have been kinda boring… I miss your tremendous writings. Past few posts are just a little bit out of track! come on!

  10. Hello there! This post could not be written any
    better! Reading this post reminds me of my good old room mate!

    He always kept talking about this. I will forward this article to him.
    Fairly certain he will have a good read.
    Thank you for sharing!

  11. At this time it seems like Movable Type is the top
    blogging platform available right now. (from what I’ve read) Is that what you are using on your blog?

  12. magnificent points altogether, you simply received a new reader.
    What could you suggest in regards to your publish that you simply made some
    days ago? Any positive?

  13. hello!,I love your writing very a lot! share we keep up a correspondence more about your article on AOL?
    I require an expert in this house to resolve my problem.
    Maybe that’s you! Having a look forward to peer you.

  14. scoliosis
    Pretty component to content. I just stumbled
    upon your site and in accession capital to claim that I get in fact enjoyed account your weblog posts.
    Any way I’ll be subscribing on your feeds and even I fulfillment you get admission to constantly quickly.

    scoliosis

  15. scoliosis
    My partner and I stumbled over here from a
    different page and thought I may as well check things out.
    I like what I see so i am just following you.
    Look forward to looking at your web page for a second time.
    scoliosis

  16. scoliosis
    I’m amazed, I have to admit. Rarely do I encounter a blog that’s both equally educative and engaging, and let me tell you, you’ve hit the nail on the
    head. The issue is something which too few people are speaking intelligently about.
    I am very happy that I came across this during my search for something regarding this.

    scoliosis

  17. Hello my loved one! I want to say that this post is awesome, great written and include approximately all
    important infos. I would like to peer more posts like this .

  18. Aw, this was a very good post. Finding the time and actual
    effort to generate a great article… but what can I say… I put things off a whole lot
    and don’t manage to get anything done.

  19. I like the valuable info you provide in your articles.

    I will bookmark your weblog and check again here regularly.
    I’m quite certain I’ll learn plenty of new stuff right here!

    Best of luck for the next!

  20. Hey there would you mind sharing which blog platform you’re working with?
    I’m going to start my own blog soon but I’m having a hard time choosing between BlogEngine/Wordpress/B2evolution and Drupal.
    The reason I ask is because your design and style
    seems different then most blogs and I’m looking for something unique.

    P.S My apologies for being off-topic but I had to ask!

  21. Hello my friend! I want to say that this article is awesome, nice written and come with approximately all
    significant infos. I would like to peer more posts like this .

  22. Your style is very unique in comparison to other folks I have read stuff from. Thank you for posting when you have the opportunity, Guess I will just book mark this site.

  23. Hi there! Do you know if they make any plugins to help with SEO?
    I’m trying to get my blog to rank for some targeted keywords but I’m not seeing very good success.

    If you know of any please share. Thank you!

  24. You are so cool! I do not think I’ve truly read something like
    that before. So wonderful to find another person with a
    few genuine thoughts on this subject matter. Really..
    many thanks for starting this up. This site is something that’s needed
    on the web, someone with a bit of originality!

  25. I think that is among the most vital info for me. And
    i’m glad studying your article. However wanna observation on some common issues,
    The website taste is perfect, the articles is in point of fact nice : D.
    Excellent job, cheers

  26. Great blog here! Also your site loads up fast! What web host are you
    using? Can I get your affiliate link to your
    host? I wish my web site loaded up as quickly as yours lol

  27. This is really interesting, You are a very skilled blogger.
    I have joined your feed and look forward to seeking more of your magnificent post.
    Also, I’ve shared your website in my social networks!

  28. This is a great tip especially to those new to the blogosphere.
    Short but very accurate information… Many thanks
    for sharing this one. A must read post!

  29. Excellent way of explaining, and fastidious piece of writing to obtain information regarding
    my presentation subject matter, which i am going to deliver in academy.

  30. Thank you for the good writeup. It in fact was a amusement account it.

    Look advanced to more added agreeable from you! However, how can we communicate?

  31. Having read this I believed it was extremely enlightening.
    I appreciate you finding the time and effort to put this content together.
    I once again find myself spending a lot of time both reading and posting comments.
    But so what, it was still worthwhile!

  32. My wife and i have been now peaceful that Michael could finish up his web research out of the precious recommendations he discovered using your site. It’s not at all simplistic to just continually be offering helpful hints that many many others could have been trying to sell. Therefore we recognize we have got the blog owner to give thanks to for this. The explanations you’ve made, the simple website navigation, the friendships you can make it easier to engender – it is mostly powerful, and it’s letting our son in addition to us reckon that this article is interesting, and that’s pretty serious. Many thanks for the whole thing!

  33. Hi, i read your blog occasionally and i own a similar one and i was just curious if you get a lot of spam remarks? If so how do you stop it, any plugin or anything you can recommend? I get so much lately it’s driving me mad so any help is very much appreciated.

  34. What’s Taking place i’m new to this, I stumbled upon this I’ve found It positively useful
    and it has helped me out loads. I hope to contribute & help other users like its helped me.
    Good job.

  35. Hmm is anyone else encountering problems
    with the pictures on this blog loading? I’m trying to find out if
    its a problem on my end or if it’s the blog.
    Any feedback would be greatly appreciated.

  36. Have you ever thought about adding a little bit more than just your articles?
    I mean, what you say is valuable and everything.
    Nevertheless imagine if you added some great pictures or video clips to give your posts more, “pop”!
    Your content is excellent but with images and videos, this blog could definitely be one of
    the greatest in its field. Fantastic blog!

  37. Hi there! Would you mind if I share your blog with my facebook group?
    There’s a lot of folks that I think would really appreciate your content.

    Please let me know. Many thanks

  38. Hello, i believe that i saw you visited my blog so i got here to return theprefer?.I am attempting to
    in finding things to
    improve my website!I suppose its adequate to use some of your ideas!!

  39. There are certainly a lot of details like that to take into consideration. That is a great point to bring up. I offer the thoughts above as general inspiration but clearly there are questions like the one you bring up where the most important thing will be working in honest good faith. I don?t know if best practices have emerged around things like that, but I am sure that your job is clearly identified as a fair game. Both boys and girls feel the impact of just a moment?s pleasure, for the rest of their lives.

  40. Its such as you read my mind! You seem to understand so much about
    this, like you wrote the e-book in it or something.
    I think that you just can do with a few percent to pressure the message
    home a little bit, however instead of that,
    that is great blog. A great read. I’ll certainly be back.

  41. Disfunción eréctil y consumo de alcohol y tabaco Cabe tener especial atención con estas sustancias pues pueden provocar un descenso de los niveles de testosterona y, con ello, un descenso del deseo sexual. Los tres implican sistemas corporales específicos que incluyen hormonas, músculos, vasos sanguíneos, sistema nervioso y emociones.

Leave a Reply

Your email address will not be published. Required fields are marked *

Protected with IP Blacklist CloudIP Blacklist Cloud

You May Also Like